FLY 3 | Ermanno Clothing for Men


FLY3 is founded – after gaining experience in his father’s company, Luciano Bilancioni, inspired by his passion for sailing, conceives a water-repellent, superwash and anti-pilling yarn. With the aid of expert knitters, he updates several handmade processes to create a unique sailor-style knitwear collection.

The Archetipi line is launched – beside the continuous evolution of its products, some items remain unaltered and are thus named “Archetipi” (i.e. “archetypes”): the materials and handmade processes will remain unchanged until 2008.

Following several attempts over the years trying to lighten its sweaters maintaining the charme of the “Archetipi”, the company achieves, by introducing the HI-TEX technology,
to reach Weatherly patent. The result is a sweater lightweight, reversible and seamless, withwool on one side, cotton on the other. A limited edition in cashmere and cotton
follows the year after.

Owing to the continuous development of the Hi-tex technology, the company redesigns all of its Archetipi making them lightweight, reversible and seamless.


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